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CASE STUDY / ODM

New ODM: from no bottle to mass production

New ODM: from no bottle to mass production
Project type ODM development
Industry / application Food and beverage
Packaging format PP bottle

Background and challenge

Beverage / RTD industry, 500ml RTD product. Challenge: build a commercial, mass-producible package from scratch.

Approach

Define: positioning / packaging goals; Design: concept / bottle / structure; Validate: mold / samples / tests; Realize: mass production / launch.

Result

1 new bottle; 1 mold; 45-day development cycle.

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